Wildfire Systems Raises $16M Series B

Wildfire Systems, a fintech leader in loyalty and rewards technology, has closed a $16 million Series B funding round. This investment will fuel platform enhancements, infrastructure expansion, and team growth.

• Funding Round Details: Raised $16 million in Series B funding, co-led by Intuit Ventures and Mucker Capital. Additional investors include Evolution VC, Cohen Circle, Gaingels, Samsung Next, and returning investors such as B Capital, DLA Piper, Citi Ventures, Moonshots Capital, TTV Capital, and QED Investors.

• Ad Performance & Partnerships: Wildfire’s platform connects advertisers to high-ROI channels and collaborates with marketing platforms like CJ, Impact.com, and Rakuten Advertising.

• Future Plans: Wildfire plans to use the new funding to strengthen tech infrastructure and introduce new platform features. The company also hinted at expanding its workforce to support ongoing growth and platform capabilities.

Wildfire Systems is poised to redefine loyalty solutions, offering clients innovative tools to engage users and drive results worldwide.