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- Evertune's $4M for Marketing Analytics
Evertune's $4M for Marketing Analytics
Evertune has emerged from stealth with $4 million in seed funding to develop marketing analytics tools powered by large language models (LLMs). As consumers turn to AI chatbots like ChatGPT for product comparisons, Evertune will help brands navigate this changing landscape.
Funding Details: Evertune raised $4 million in seed funding, led by Eniac Ventures, with participation from NextView Ventures and angel investor Roger Ehrenberg.
Inspiration Behind Evertune: CEO Brian Stempeck, inspired by his own experience of using ChatGPT to compare cars, recognized a growing trend of consumers relying on LLMs for shopping insights. His background as an early employee at The Trade Desk informs his vision for the company.
Future Vision: Evertune's co-founders, including Ed Chater and Poul Costinsky, aim to establish the company as a leader at the intersection of advertising and AI, seeing LLMs as a crucial marketing channel.
With its substantial seed funding, Evertune is set to redefine how brands engage with AI-driven consumer insights, equipping them to navigate the rapidly changing digital marketing landscape.