Supermom, an innovative AI consumer data platform based in Singapore, has successfully raised S$18 million (approximately $14 million) in a Series B funding round. This investment will fuel the company’s mission to connect brands with mothers and families through cutting-edge technology.
- Funding Overview: S$18 million raised in Series B funding, led by Granite Asia. Returning investors include AC Ventures and Qualgro, alongside Hearst Ventures.
- Growth Since Series A: The new funding comes less than two years after Supermom’s S$8 million (about $6 million) Series A round in December 2022, also led by Qualgro.
- Platform Impact: Supermom hosts more than 6,000 online communities and collaborates with over 250 consumer brands, including major players like AIA, Kimberly Clark, Abbott Laboratories, and Unilever, as well as local giants like Mandiri and Indofood.
As it expands its platform and product capabilities, the company continues to create value for both consumers and brands, solidifying its role as a leader in the consumer data landscape.
