Juicy Marbles, a Slovenian startup specializing in high-end plant-based steaks, is gearing up for a major move into the US retail market in 2025. After a successful online debut and significant European expansion, the company is developing a new, more affordable product and exploring strategic partnerships.
- U.S. Retail Expansion: Juicy Marbles is set to enter the U.S. market in 2025 with a $4.5 million funding boost and a key distributor on board.
- Product Innovation: A new, more affordable product is in development to broaden its consumer base.
- European Presence: With its products already available in 3,500 stores across Europe, including major chains like Tesco and Whole Foods, the company is targeting profitability by the end of this year as it scales up.
- Increased Visibility: A mention in “You Are What You Eat” on Netflix boosted online sales and brand recognition.
- Hybrid Future: The company is exploring combining plant-based ingredients with advanced technologies like precision fermentation.
Juicy Marbles is set on a path of expansion and innovation, aiming to lead in the plant-based meat alternative sector while addressing the needs of a diverse consumer base.