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11x, a rapidly growing AI startup from Europe, has just announced a successful $24 million Series A funding round, marking a significant step in its expansion and strategic shift.

  • Funding and Move: The $24M Series A was led by Benchmark and other investors, including Quiet Capital and SoftBank. The company will relocate from London to San Francisco to leverage US market opportunities and talent.
  • AI “Digital Workers”: 11x offers AI tools like Alice (text) and Jordan (voice) that replace human SDRs, creating personalized sales messages and handling client interactions efficiently.
  • Rapid Growth: Serving 200 customers, including Otter.AI, 11x has multiplied its revenue 5x this year and achieved cash flow positivity. New funds will boost R&D and senior hires.
  • Reduced Churn: The company has cut customer churn by half through improved product quality and service, and plans to integrate its system with clients’ tech stacks.
  • Market Position: Despite a competitive landscape with players like Artisan and Luna AI, 11x aims to prove the ROI of its tools, which drive both cost savings and revenue.

11x’s move to the US and new funding position it to advance its AI solutions and expand in the competitive sales technology market, with a focus on integrating its tools and proving their value.

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