Contact Information

160 Robinson Rd, #14-04
Sit Rd, SBF Center, Singapore 068914

Launching just a year ago, the Danish experience management software Holdbar has quickly captured the attention and confidence of top investors. The company’s $3.5M seed funding was from investors like First Minute Capital, Seed Capital, Founderment, and angels including Steve Fredette of Toast and Christoph Deckert.

  • All-in-One Software Suite: Holdbar develops tools, such as a booking engine and payment solutions, dedicated to helping experience providers digitize and upscale their business operations. It was founded by Lasse Kjær and Lars Daniel Rasmussen.
  • Global Ambitions: The recent infusion of $3.5M is set to catalyze Holdbar’s development as the go-to digital platform for global experience providers.
  • A Leader’s Vision: Kjær, co-founder and CEO with a proven exit, believes in prioritizing experiences, a sector he perceives as the future of travel and tourism, especially among the younger demographics.
  • The Investors: The funding round was backed by Seed Capital, Firstminute Capital, Christoph Deckert and Steve Fredette.

The increasing demand for unique experiences calls for advanced tools to aid evolving sub-verticals in the experience ecosystem.

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